Emily from Em’s Herbals commissioned us to develop a new logo and brand with which she could market to the day spa demographic. The logo needed to be sharper and cleaner while telegraphing the notion of herbal and natural ingredients. We developed a line art floral icon with sharper corners to bring these concepts together. Individual product labels were given a warm toned background to balance the sharp lines.

In addition, we assisted in the management of her UPC bar codes for her product inventory.