Wiland was sending daily newsletters to millions of readers through 30+ different brands. Relevant news stories are aggregated and packaged into a newsletter for each brand—a time-consuming process.
On average, each newsletter required 8-11 minutes to prepare. The client commissioned a web app development project for Artifact to design a solution that would reduce the time and cost of the laborious process—most of which was done by hand with copying and pasting HTML.
We also branded the tool and iterated on the design and user flow.