MidwayPlus: B2B eCommerce Marketplace

Visual brand, messaging, website, and strategy refresh that's multiplied leads by 3X.

MidwayPlus is a B2B eCommerce marketplace platform that enables manufacturers to sell direct to their resellers in more volume and at higher martins without increasing their overhead and operates as an alternative or supplement to wholesale distribution so that manufacturers can expand their sales channels.

Artifact’s provides MidwayPlus new strategies and ongoing sales, marketing, and lead generation that has increased their booked sales calls from 1 every few months to several per month.

B2B Marketing Website Client
Brian Lounsberry
CEO & Co-Founder, MidwayPlus

B2B Marketing Website Client
Greg Atkins
COO, CISO, & Co-Founder, MidwayPlus

Form.io: Data Governance Platform

Complete brand, messaging, website, and strategy refresh that 2X'ed organic traffic, 10X'ed CTA clicks, and established their data governance platform brand recognition.

Form.io is a standardized, enterprise-wide, technology strategy that governs all form and data management requirements and is scalable, extensible, configurable, unopinionated, and fully embedded as a data governance platform.

Artifact is a strategy partner with Form.io and plays a key role in their ongoing marketing campaigns, sales process refinement, design language and brand development, asset creation, content writing, and social media development.

Gary Wetzel
Founding CEO, Form.io

Heather Hornor
VP of Product, Form.io

4 Corners Aeroseal & Insulation: Service Business Website

Direct response landing pages in an ad funnel for conversions on a service business website.

Nucamp: B2C SaaS Brand & Digital Marketing Strategy

Helping build a funnel that booked $4.6M in revenue in 6 months.

Build a brand that your audience will love and landing page offers that convert.

Nucamp Coding Bootcamp came in as a disruptor into the Coding Bootcamp space in 2016-2017 by delivering instructor-led coding bootcamps, at scale, with classroom sizes limited to 15 students. This was achieved through automation software that matched instructors with students.

In 2020, they experienced significant growth and needed a rebrand and optimizations across all parts of the funnel, including website, landing pages, email nurturing campaigns, ads, social media, affiliate marketing programs, and lead magnets.