Taking a new, distinct design direction for the second state's website, illustrations, and email newsletter brand for The Flyover Newsletter
Well into the 2nd year of The Flyover and recently launching The Texas Flyover, The Flyover organization approached me to build with their next expansion email newsletter brand—Florida.
Visual brand, messaging, website, and strategy refresh that's multiplied leads by 3X.
MidwayPlus is a B2B eCommerce marketplace platform that enables manufacturers to sell direct to their resellers in more volume and at higher martins without increasing their overhead and operates as an alternative or supplement to wholesale distribution so that manufacturers can expand their sales channels.
Artifact’s provides MidwayPlus new strategies and ongoing sales, marketing, and lead generation that has increased their booked sales calls from 1 every few months to several per month.
Complete brand, messaging, website, and strategy refresh that 2X'edorganic traffic, 10X'edCTA clicks, and established their data governance platform brand recognition.
Form.io is a standardized, enterprise-wide, technology strategy that governs all form and data management requirements and is scalable, extensible, configurable, unopinionated, and fully embedded as a data governance platform.
Artifact is a strategy partner with Form.io and plays a key role in their ongoing marketing campaigns, sales process refinement, design language and brand development, asset creation, content writing, and social media development.
Building the first sub-brand, website, and email newsletter design for the newest extension of The Flyover Newsletter.
Approaching the 1 year anniversary of The Flyover and it’s success, The Flyover organization approached Artifact to help with the expansion into a Texas-branded newsletter.
Building the brand and HTML template behind this national email newsletter business with 500,000+ subscribers.
Artifact was commissioned to design a visual identity and brand around their name, build a number of marketing assets, and most importantly the HTML template for their daily newsletter, which must meet high deliverability standards across numerous email platforms and interfaces.
Nucamp: B2C SaaS Brand & Digital Marketing Strategy
Helping build a funnel that booked $4.6M in revenue in 6 months.
Build a brand that your audience will love and landing page offers that convert.
Nucamp Coding Bootcamp came in as a disruptor into the Coding Bootcamp space in 2016-2017 by delivering instructor-led coding bootcamps, at scale, with classroom sizes limited to 15 students. This was achieved through automation software that matched instructors with students.
In 2020, they experienced significant growth and needed a rebrand and optimizations across all parts of the funnel, including website, landing pages, email nurturing campaigns, ads, social media, affiliate marketing programs, and lead magnets.